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Pimp My Site
21,48 € *
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A complete course in do-it-yourself digital marketing in 14 bite-sized lessonsThe global recession has sent tens of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses. As a result there is a crying need among small business startups, entrepreneurs, and independents working on a shoestring for expert guidance on marketing themselves and their businesses online. Pimp My Site fills that void. It is a complete, do-it-yourself toolkit structured as a fourteen-day course. Rather than fry readers' circuits with a lot of jargon-heavy technical descriptions, Paula Wynne, a successful publicist, marketer and award-winning online entrepreneur, takes a show-and-tell approach. Her step-by-step descriptions are concise and in plain English, and each step is illustrated with vivid screenshots and illustrations, making the coverage eminently digestible, even for complete novices. From keywords and YouTube to search marketing and optimization, Pimp My Site, offers much for beginners and advanced users alike.* Notable experts describe, in their own words, quick, easy techniques for driving traffic to your site and achieving online success* An excellent do-it-yourself resource for complete beginners as well as experienced users looking to plug a few holes in their online marketing know-how* Provides practical coverage of all important trends and technologies, including optimization, search marketing, social media, YouTube, keywords, email marketing, and more

Anbieter: Dodax
Stand: 04.06.2020
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Complete B2B Online Marketing
33,72 € *
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Learn to take full advantage of search and social media for B2B marketingBusiness-to-business marketers have been slow to enter the online marketing arena, but now that the impact of search and social media marketing in the consumer marketplace is clearly documented, B2B marketers are ready for a complete guide to making the most of the medium. Written by experts with first-hand knowledge of the field, this book clearly explains how to leverage today's search engine marketing and social media technologies to get, nurture, and convert leads. Topics include strategy, branding, monitoring, resource allocation, and much more.* B2B marketers need detailed, practical guidelines and strategies for how best to gain, nurture, and convert leads using today's Internet technologies and strategies* This ultimate how-to guide examines strategic and branding considerations, search engine optimization techniques, and how to maximize the impact of banner ads and landing pages* Explains how to use social media listening and monitoring tools, how to engage visitors, and how to allocate resources to ensure success* Covers measuring results, improving web site usability, using metrics, and nurturing leadsSkilled B2B marketers who are ready to take advantage of all that online marketing has to offer will find this guide provides exactly the know-how they need.

Anbieter: Dodax
Stand: 04.06.2020
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WordPress SEO Success: Search Engine Optimizati...
39,90 CHF *
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For millions of WordPress website owners worldwide, search engine optimization is now utterly essential. This is the first book that teaches hands-on SEO techniques designed especially for WordPress users. Complete, realistic, strategic, and fully hands-on, WordPress SEO Success covers a wide range of relevant techniques and technologies. Leading web marketer Jake Aull covers tools built into WordPress, third-party tools that can be added to the platform, and external tools that work especially well with WordPress. Aull carefully organizes and presents content designed to serve three different audiences: hobbyist bloggers, web designers/developers and SEO professionals. Topics covered include: A quick review of the absolute basics: what SEO is and why you need it Comparing and choosing the best WordPress SEO tools and plug-ins for your specific needs Building a complete content plan that works: a strategic approach Performing digital audits of your own site Define SEO strategy and objectives for new and existing WordPress sites Identifying and researching keywords Hands-on SEO execution: new builds vs. post-integration Architecture: sitemapping, blog-meets-website, multiple blogs+sites, marketing funnel, and more Improving SEO even if you're running a free WordPress.com blog Measuring SEO performance: an easy guide to analytics Using social media connections to strengthen your search presence Optimizing WordPress mobile sites for smart phones and tablets Integrating organic SEO with paid advertising, and more

Anbieter: Orell Fuessli CH
Stand: 04.06.2020
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Pimp My Site
21,90 CHF *
zzgl. 3,50 CHF Versand

A complete course in do-it-yourself digital marketing in 14 bite-sized lessons The global recession has sent tens of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses. As a result there is a crying need among small business startups, entrepreneurs, and independents working on a shoestring for expert guidance on marketing themselves and their businesses online. Pimp My Site fills that void. It is a complete, do-it-yourself toolkit structured as a fourteen-day course. Rather than fry readers' circuits with a lot of jargon-heavy technical descriptions, Paula Wynne, a successful publicist, marketer and award-winning online entrepreneur, takes a show-and-tell approach. Her step-by-step descriptions are concise and in plain English, and each step is illustrated with vivid screenshots and illustrations, making the coverage eminently digestible, even for complete novices. From keywords and YouTube to search marketing and optimization, Pimp My Site, offers much for beginners and advanced users alike. * Notable experts describe, in their own words, quick, easy techniques for driving traffic to your site and achieving online success * An excellent do-it-yourself resource for complete beginners as well as experienced users looking to plug a few holes in their online marketing know-how * Provides practical coverage of all important trends and technologies, including optimization, search marketing, social media, YouTube, keywords, email marketing, and more

Anbieter: Orell Fuessli CH
Stand: 04.06.2020
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The Art of SEO 3e
74,90 CHF *
ggf. zzgl. Versand

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This third edition focuses on a number of tool updates and examines the changes brought about by Hummingbird, Google's context-aware algorithm. The book is perfect for anyone interested in becoming an SEO practitioner, as well as people already working in the profession. For novices, it's a complete and thorough education on search engine optimization—SEO 101. For experienced SEO practitioners, this book serves as an extensive reference volume to support ongoing engagements. * Comprehend SEO’s many intricacies and complexities * Explore the underlying theory and inner workings of search engines * Understand the role of social media, user data, and links * Discover tools to track results and measure success * Recognize how changes to your site can confuse search engines * Learn to build a competent SEO team with defined roles * Glimpse the future of search and the SEO industry

Anbieter: Orell Fuessli CH
Stand: 04.06.2020
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Business Automation Guide: Automate The 8 Bigge...
9,10 CHF *
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AUTOMATE YOUR BUSINESS AND DO THE THINGS THAT ARE REALLY IMPORTANT IN YOUR LIFE! BUSINESS AUTOMATION GUIDE : A Complete Business Automation Course includes Worksheets and the Most Popular Automation Tools Are you sometimes envious of those persons who take vacations and do not worry about their business that smoothly run on autopilot? If we all had the possibility of doing only the pleasant part of our business and spent only minimal time on the rest, it would be great. You may think these people don't tell the truth about how much time they really spend working or that they have a huge team all over the world working for them. The truth is: Their solution is a combination of outsourcing and automation. And this is a real option for everyone. You only have to follow three magic rules: 1. If you can automate a task, automate it! 2. If you can not automate a taks, outsource it! 3. If you can not outsource it, decide if it is an important task which have to be done. What is left are the core value-added parts of your company that you or a member of your team have to do. This Business Automation Guide teachs you all the elements of your business, which can be automated. They include: Website Creation and Website Content Search Engine Optimization Sales Funnel Email tasks Social Media Tasks Testing and Analytics Website Maintenance Business Payments Additional you will get a list of the most popular tools to automate various processes as well as business automation worksheets to start with the automation of your business. So, kill the 8 biggest time wasters in your business and get enough time for the important things! Time To Start Now!

Anbieter: Orell Fuessli CH
Stand: 04.06.2020
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WordPress SEO Success: Search Engine Optimizati...
27,99 € *
ggf. zzgl. Versand

For millions of WordPress website owners worldwide, search engine optimization is now utterly essential. This is the first book that teaches hands-on SEO techniques designed especially for WordPress users. Complete, realistic, strategic, and fully hands-on, WordPress SEO Success covers a wide range of relevant techniques and technologies. Leading web marketer Jake Aull covers tools built into WordPress, third-party tools that can be added to the platform, and external tools that work especially well with WordPress. Aull carefully organizes and presents content designed to serve three different audiences: hobbyist bloggers, web designers/developers and SEO professionals. Topics covered include: A quick review of the absolute basics: what SEO is and why you need it Comparing and choosing the best WordPress SEO tools and plug-ins for your specific needs Building a complete content plan that works: a strategic approach Performing digital audits of your own site Define SEO strategy and objectives for new and existing WordPress sites Identifying and researching keywords Hands-on SEO execution: new builds vs. post-integration Architecture: sitemapping, blog-meets-website, multiple blogs+sites, marketing funnel, and more Improving SEO even if you're running a free WordPress.com blog Measuring SEO performance: an easy guide to analytics Using social media connections to strengthen your search presence Optimizing WordPress mobile sites for smart phones and tablets Integrating organic SEO with paid advertising, and more

Anbieter: Thalia AT
Stand: 04.06.2020
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Pimp My Site
14,99 € *
zzgl. 3,00 € Versand

A complete course in do-it-yourself digital marketing in 14 bite-sized lessons The global recession has sent tens of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses. As a result there is a crying need among small business startups, entrepreneurs, and independents working on a shoestring for expert guidance on marketing themselves and their businesses online. Pimp My Site fills that void. It is a complete, do-it-yourself toolkit structured as a fourteen-day course. Rather than fry readers' circuits with a lot of jargon-heavy technical descriptions, Paula Wynne, a successful publicist, marketer and award-winning online entrepreneur, takes a show-and-tell approach. Her step-by-step descriptions are concise and in plain English, and each step is illustrated with vivid screenshots and illustrations, making the coverage eminently digestible, even for complete novices. From keywords and YouTube to search marketing and optimization, Pimp My Site, offers much for beginners and advanced users alike. * Notable experts describe, in their own words, quick, easy techniques for driving traffic to your site and achieving online success * An excellent do-it-yourself resource for complete beginners as well as experienced users looking to plug a few holes in their online marketing know-how * Provides practical coverage of all important trends and technologies, including optimization, search marketing, social media, YouTube, keywords, email marketing, and more

Anbieter: Thalia AT
Stand: 04.06.2020
Zum Angebot
The Art of SEO 3e
58,99 € *
ggf. zzgl. Versand

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This third edition focuses on a number of tool updates and examines the changes brought about by Hummingbird, Google's context-aware algorithm. The book is perfect for anyone interested in becoming an SEO practitioner, as well as people already working in the profession. For novices, it's a complete and thorough education on search engine optimization—SEO 101. For experienced SEO practitioners, this book serves as an extensive reference volume to support ongoing engagements. * Comprehend SEO’s many intricacies and complexities * Explore the underlying theory and inner workings of search engines * Understand the role of social media, user data, and links * Discover tools to track results and measure success * Recognize how changes to your site can confuse search engines * Learn to build a competent SEO team with defined roles * Glimpse the future of search and the SEO industry

Anbieter: Thalia AT
Stand: 04.06.2020
Zum Angebot